To reign is worth ambition though in hell:Better to reign in hell, than serve in heav'n.' - is a famous quote by -

John Milton is a great Master of verse in the puritan period.
He is an Epic poet in English Literature.
His famous quotation:
- To reign is worth ambition though in hell:
Better to reign in hell, than serve in heav'n.
(Paradise Lost)

- Revenge, at first though sweet,
Bitter ere long back on itself recoils.
(Paradise Lost)