The repetition of the beginning consonant sound is known as —

The repetition of the beginning consonant sound is known as Alliteration.• Alliteration:- Repetition of a consonant at the beginning of two or more words or stressed syllables. • Examples:"Puffs, powders, patches. Bibles, billet-doux".(Pope: The Rape of the Lock)Here "p" has been repeated thrice and "b" twice. So there are two cases of alliteration in this line.• More examples:The fair breeze blew, the white foam flew,The furrow followed free;(Coleridge: "The Rime of the Ancient Mariner")• Other options:• Rhythm:- The sound pattern made by the rise and fall of the unstressed and stressed syllables in a verse line or speech.• Onomatopoeia:- A figure in which the sound of the words suggests the sense. In An Essay on Criticism, Pope says: "The sound must seem an echo to the sense."Examples:Buzz, clang, sizzle (words that imitate sounds).• Litotes:- A figure in which the negative statement suggests a very strong affirmative. Examples:"He is not a bad student" means "He is a good student".Source: An ABC of English Literature - Dr M Mofizar Rahman.